Day 21 - As an artist, I'm not referring to the the traditional "total package" phrase, I'm actually referring to the total packaging of your product. What does it look like? Do you have high quality photos, videos, and graphic design? What does your physical product look like? Did you take the cheap route or did you make an investment in your presentation? If you do not have an in-house graphic designer or team, learn to create or hire someone to create eye catching logos, cover art, album/single inserts, promotional artwork for promo tools, etc. Is your branding synonymous? Do your photos, graphics and color palette match across your social media platforms, press kit, electronic press kit, and promotional materials? If they don't then you need to redesign your collaterals. Everything should be synonymous to assist in creating brand recognition.
There are four days left in the #ADD campaign! Let me know if you're learning something! Share your thoughts on social media using #ADD and @JCouturePR! Don't forget to follow me on Social Media! T + IG | @JCouturePR
The "Artist Development Dedication" 25 Day Brand Challenge is brought to you by Joy Young, CEO of J.Couture Productions, L.L.C.
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