Day 19 - A professional bio that weaves a compelling story about who you are and what makes you unique is the #1 asset that you need for an effective PR campaign (after the music of course). Bloggers write their own content, but it is often where a blogger will re-purpose the bio in order to create enough content for their blog on a consistent basis. You have the opportunity to control the message if your bio is well written, telling their readers the important points about you that may stick out to fans as unique and intriguing. A professional bio can cost a few hundred dollars, but it will only mean the difference between success and failure of a PR campaign. It is a critical asset you'll be able to use long after the campaign has ended.
#ADD to your brand! - Artist Development Dedication 25 Day Brand Challenge
#JCouturePR
Brought to you by Joy Young, the CEO of J.Couture Productions, L.L.C.
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